TikTok is introducing a updated setting that permits them to reduce the volume of AI-made media appearing in their streams. This initiative comes as the service announced that it presently contains over 1 billion AI-generated clips.
Trial and Implementation
This change is undergoing trials over the following weeks before a widespread rollout. This advancement aligns with a rise in AI content, spurred by emerging AI video creators.
The Broader AI Trend
It has been noted that nearly 10% of the quickest rising content creators on another major platform primarily display clips produced artificially. A large amount of this content is classified as “AI slop”, a phrase for substandard, mass-produced content that is frequently nonsensical or dreamlike.
Based on user feedback that numerous viewers appreciate content produced via AI tools, ranging from computer-generated images to informative clips, and we intend to provide users the option to increase or decrease of that, according to their own likes,” stated a spokesperson.
Scale of AI Content
The platform shared that there are currently 1.3 billion videos on its network identified as artificially created. Overall, over 100 m pieces of content are added to the service every day, making AI-generated material a relatively small percentage of its overall inventory.
How to Adjust Settings
Members will be in a position to decrease or raise the amount of artificial media they watch by using the topic control option in the app and choosing the AI content topic. Additional categories that can already be adjusted under the filter include news, fashion, aesthetics, and choreography.
Platform Guidelines
The platform’s policies require users to label convincing artificially created content, and it bans malicious AI impersonations of celebrities or crisis events. Any authentic-looking AI-generated clip that is not labeled can be removed under its terms of service.
In addition, the service will henceforth apply an “AI-made” watermark to content made using its proprietary AI systems, or flagged by an cross-platform project for identifying AI-generated material. This action is designed to deter users from attempting to circumvent the disclosure requirement.
AI Literacy Programs
The company is furthermore introducing a $2m awareness program for specialists and organizations to create educational content about responsible artificial intelligence. This program will assist non-profit groups dedicated to training computer science.
Platform Protection
TikTok has defended its safety measures, amid discussion over intentions to make redundant a large number of safety staff in the United Kingdom. The company is set to reduce hundreds of positions in its trust and safety team in its British office, with trade unions and internet security professionals raising concerns that staff are being displaced by machine-led review.
A company official clarified that human moderation would continue to be important, but automated tools can shield workers by eliminating the most graphic content ahead of it is viewed by people. The platform reported a 76% decrease in shocking and graphic content seen by human moderators over the last 12 months due to reliance on its AI tools.
“We think that it’s essential to balance humans and technology to keep the platform safe,” the official commented. “We’ll have people as involved in the system, but we also think it’s very important to minimize viewing of unsafe media as rapidly, which is why a significant AI assistance is making a difference work at speed.”
